California based brand Lifted Research Group or LRG has launched their campaign ad and lookbook for the brand’s girl’s holiday collection.  For those who are not familiar with the brand LRG, it is known for their super affordable streetstyles and they think of their brand as, “a brand for the above average person, a way of living for those who are trying to pay their rent with their passions.”  Their Holiday Collection features; graphic print sweatshirts, sweatpants, hoodies, baseball tees, cropped tops, and tees. Get ready to cop some comfy thermal tops and matching sweatpants with Christmas inspired prints or get sexy with the Armory Cropped Hoody with slit on the sleeves and back panel:

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This collection is a California and Florida girl’s dream. It has a winter feel but not too heavy for those sunny days we normally have during the winter. With every piece well under $100 bucks, this is a collection that’s stylish and affordable for every gal that’s looking for that eclectic feel:

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LRG Girl Holiday collection is available now on the LRG website!

What do you think, VavaYes or VavaMess?



Source: Hype&Genius